Digital Marketing Specialist
Udaipur, Rajasthan
Full-time
2-5 years
Drive our digital marketing initiatives through SEO, content strategy, and social media management to enhance our online presence and lead generation.
About the Role
We're looking for a Digital Marketing Specialist to lead our online marketing efforts. This role combines creativity with data-driven decision-making to enhance our brand presence and drive business growth.
Requirements
Essential Skills
- 2-5 years of experience in digital marketing
- Strong knowledge of SEO and SEM principles
- Experience with Google Analytics and Google Ads
- Proficiency in social media marketing
- Content creation and management skills
- Understanding of marketing automation tools
- Data analysis and reporting capabilities
- Excellent written and verbal communication
Nice to Have
- Experience in B2B tech marketing
- Knowledge of marketing tools (HubSpot, Mailchimp)
- Basic understanding of HTML and CSS
- Experience with Adobe Creative Suite
- Video editing skills
- Marketing certifications (Google, HubSpot)
Responsibilities
- Develop and implement digital marketing strategies
- Manage SEO/SEM campaigns
- Create and optimize content for various platforms
- Monitor and analyze campaign performance
- Manage social media presence
- Generate regular performance reports
- Collaborate with sales team for lead generation
- Maintain and update company website content
Learning Opportunities
- Latest digital marketing trends and tools
- Marketing automation platforms
- Advanced analytics and reporting
- Content strategy development
- Leadership skills development
Benefits
Compensation & Perks
- Competitive salary package
- Health insurance coverage
- Performance-based bonuses
- Paid time off and holidays
- Marketing tool subscriptions
Work Environment
- Flexible working hours
- Modern office setup
- Creative work culture
- Regular team activities
Professional Development
- Marketing certification support
- Conference attendance
- Workshop participation
- Online course subscriptions
- Networking opportunities
Interview Process
- Initial screening call
- Marketing strategy presentation
- Technical marketing assessment
- Team fit interview
- Final discussion and offer
How to Apply
Please submit:
- Updated resume
- Cover letter
- Portfolio of marketing campaigns
- Writing samples
- Social media management examples
Join us in shaping the digital presence of a growing tech company!